Not so long ago, G.E. was the most valuable company in the world, a conglomerate that included everything from light bulbs and jet engines to financial services and The Apprentice. Now it’s selling off body parts to survive. What does the C.E.O. who presided over the decline have to say for himself?

Caitlin Doughty is a mortician who would like to put herself out of business. Our corporate funeral industry, she argues, has made us forget how to offer our loved ones an authentic sendoff. Doughty is the author of Smoke Gets in Your Eyes: And Other Lessons From the Crematory. In this installment of the Freakonomics Radio Book Club, she is interviewed by guest host Maria Konnikova.