“And then I wake up at 7:00 a.m., and I roll over and look at my phone. And I have a notification from Shopify saying that I made my first sale for $149. And I let out this huge, orgasmic noise of relief. I was like, 'Wow. Everything’s going to be okay.'” — Allen Walton  This episode is by popular request! In detail, we uncover a real-world case study of someone who built a seven-figure business after reading The 4-Hour Workweek (and other resources, of course). Two important people joined me for this jam session. First is Allen Walton (@allenthird), founder of SpyGuy, an online security store based in the Dallas, Texas area. Walton struggled in high school and spent a few years playing video games before his mom made him apply for a job at a local surveillance chain, where he worked from 2009-2011. He became interested in starting his own business after being exposed to The 4-Hour Workweek. In 2014, he went out on his own and started SpyGuy, his current business. He built the business to $1 million in revenue on his own, relying on what he learned in books and podcasts, and it now brings in seven-figure revenue with five employees. The second person joining me is journalist Elaine Pofeldt (@elainepofeldt), an independent journalist and speaker who specializes in careers and entrepreneurship. She is the author of The Million-Dollar, One-Person Business: Make Great Money. Work the Way You Like. Have the Life You Want, in which she looks at how entrepreneurs are scaling to $1 million in revenue prior to hiring employees. In this episode we explore the specifics of key decisions, helpful tools, early mistakes, and much more, all leading to a business that has exceeded all expectations. I had a blast doing this one, and I hope you have a blast listening! Click here for the show notes for this episode. * This podcast is brought to you by FreshBooks. FreshBooks is the #1 cloud bookkeeping software, which is used by a ton of the start-ups I advise and many of the contractors I work with. It is the easiest way to send invoices, get paid, track your time, and track your clients. FreshBooks tells you when your clients have viewed your invoices, helps you customize your invoices, track your hours, automatically organize your receipts, have late payment reminders sent automatically and much more. Right now you can get a free month of complete and unrestricted use. You do not need a credit card for the trial. To claim your free month and see how the brand new Freshbooks can change your business, go to FreshBooks.com/Tim and enter “Tim Ferriss” in the “how did you hear about us” section. *** If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews! For show notes and past guests, please visit tim.blog/podcast. Sign up for Tim’s email newsletter (“5-Bullet Friday”) at tim.blog/friday. For transcripts of episodes, go to tim.blog/transcripts. Interested in sponsoring the podcast? Please fill out the form at tim.blog/sponsor. Discover Tim’s books: tim.blog/books. Follow Tim: Twitter: twitter.com/tferriss  Instagram: instagram.com/timferriss Facebook: facebook.com/timferriss  YouTube: youtube.com/timferriss See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This episode represents the first time that LeBron James has been interviewed alongside his very below-the-radar, some might say top-secret, athletic trainer about details of training, recovery, diet, and even how much longer he hopes to play in the NBA. LeBron James (@KingJames) is widely considered one of the greatest athletes of his generation and regarded by some as the best basketball player of all time. James' accomplishments on the court include four NBA Most Valuable Players Awards, three NBA Championships and three NBA Finals MVP Awards, two Olympic gold medals, and an NBA scoring title. He is the all-time NBA playoffs scoring leader and has amassed fourteen NBA All-Star game appearances, twelve All-NBA First Team selections, and five All-Defensive First Team honors. Throughout his career, James has used his platform to inspire and empower others through his LeBron James Family Foundation that supports at-risk students in his hometown earn life-changing educations (culminating in the recent opening of his I PROMISE School); SpringHill Entertainment, the entertainment company he co-founded with Maverick Carter that produces compelling and aspirational content for a cross-cultural audience on a variety of platforms including digital, film, and television; and UNINTERRUPTED, the digital media company he and Carter co-founded that provides athletes a platform to tell their stories. James' diverse business portfolio of innovative endorsements and investments has established him as one of the most influential figures in all of sports. James has appeared on Forbes' list of the world's most powerful celebrities, TIME's annual list of the 100 most influential people in the world, and Bloomberg BusinessWeek's 100 Most Influential People in Sports. LeBron, along with Arnold Schwarzenegger, Cindy Crawford, and Olympic gold medalist Lindsey Vonn, has founded Ladder, a health and wellness platform and brand launching today. The site, weareladder.com, is a resource for reaching fitness, nutrition, and health goals with tools and scientifically supported insights for addressing any frustrations or roadblocks along the way. Mike Mancias (@mikemancias1) is LeBron James' athletic trainer and recovery specialist, a position he's held for 14 years and counting. A veteran in the world of training professional basketball players, his experience also includes working with NFL, MLB, PGA, and top NCAA athletes. Throughout his tenure with LeBron, Mike has quietly developed a winning human-performance blueprint that encompasses everything from preventative medicine, strength training/rehab, nutrition, and the latest in recovery techniques. Mike's philosophy is one that is now commonly accepted by many athletes and trainers as the ideal 360-degree approach to wellness and performance. It was through this focus on nutrition to performance and recovery that Mancias aided in developing the Ladder brand and its products. Originally from Brownsville, Texas, Mancias attended the University of Texas-Pan American and graduated with a degree in Health Education. He is licensed and nationally certified by the Accredited National Athletic Trainers Association and is a 14-year member of The National Basketball Athletic Trainers Association.Please enjoy! This episode is brought to you by 99designs. 99designs is the global creative platform that makes it easy for designers and clients to work together. From logos to apps and packaging to books, 99designs is the go-to design resource for any budget. I have used it for years to help with display advertising and illustrations and to rapid prototype the cover for The Tao of Seneca. Whether your business needs a logo, website design, business card, or anything you can imagine, check out 99designs. 99designs’ designer search tool connects you directly with one designer based on design category or industry specialization, style, skill level, availability and more. Or, you can start a contest - invite the entire community to take a shot at your project - then you pick your favorite. Right now you guys, my listeners, can receive a free $99 upgrade on your first design contest. To check out your first free upgrade, please visit 99designs.com/Tim and click on the link in the landing page.  This podcast is also brought to you by Peloton, which has become a staple of my daily routine. I picked up this bike after seeing the success of my friend Kevin Rose, and I've been enjoying it more than I ever imagined. Peloton is an indoor cycling bike that brings live studio classes right to your home. No worrying about fitting classes into your busy schedule or making it to a studio with a crazy commute. New classes are added every day, and this includes options led by elite NYC instructors in your own living room. You can even live stream studio classes taught by the world's best instructors, or find your favorite class on demand. Peloton is offering listeners to this show a special offer. Visit onepeloton.com and enter the code TIM at checkout to receive $100 off accessories with your Peloton bike purchase. This is a great way to get in your workouts, or an incredible gift. Again, that's onepeloton.com and enter the code TIM. *** If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews! For show notes and past guests, please visit tim.blog/podcast. Sign up for Tim’s email newsletter (“5-Bullet Friday”) at tim.blog/friday. For transcripts of episodes, go to tim.blog/transcripts. Interested in sponsoring the podcast? Please fill out the form at tim.blog/sponsor. Discover Tim’s books: tim.blog/books. Follow Tim: Twitter: twitter.com/tferriss  Instagram: instagram.com/timferriss Facebook: facebook.com/timferriss  YouTube: youtube.com/timferriss Past guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, and many more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.