When Andrew Fallshaw created Australian accessories brand Bellroy in 2010, alongside his three co-founders, he hoped that, beyond designing incredible products, the brand would connect like-minded consumers through community. Now 12-year-old Bellroy has grown to become a $300 million brand — an impressive growth trajectory from a company that was valued at $83 million just three years ago. Currently, Bellroy sells 82 products across several categories, including wallets, bags and accessories, on its website. One of the biggest credits to Bellroy’s success has been the team’s ability to create clear boundaries for the brand. You won’t see Bellroy coming out with a fragrance or foraying into areas that Fallshaw considers outside of the “carry scope.” “In 2010, we launched our first product, which was five slim wallets. … We re-engineered the wallet from the ground up … They took off [and] they found incredible resonance. That notion of slim wallets, which hadn’t really been a focus before then for brands, grabbed hold,” Fallshaw shared on the latest episode of the Glossy Podcast. “We had a few years of rocketship growth, but our intention was always to fill into the carry space and help people with how they organize their things and move through the world.”

Despite a booming e-commerce market, U.K.-based e-tailer Atterley is managing to differentiate. That's thanks to a powerhouse team that includes co-CEO Kelly Byrne, formerly of Nasty Gal, and chief trends officer Alexandra Shulman, previously editor-in-chief of British Vogue. Under Byrne and Shulman's leadership, Atterley has grown its reach among shoppers who value its business model of "a marketplace supporting boutiques globally [and] a champion in the ethos of independent shopping," as described by Byrne on the latest episode of the Glossy Podcast. This year, the company is hyperfocused on growing its U.S. consumer base. Currently, the U.S. is Atterley's second-largest and fastest-growing market, according to Byrne and Shulman. They're now focused on building brand awareness while spotlighting the company's ability to provide consumers with a unique online shopping experience. "Where Atterley is really strong are in these lower price points but above the high street, and [with] brands that other countries have never heard of. I'm sure that, in the states, a lot of our offerings are exciting new brands that you aren't going to find anywhere," Shulman said.