In the Covid-19 storm, treating hospital patients requires constant iteration, creative information-sharing, and worst-case-scenario planning. Dr. Bon Ku, an ER physician and director of the Health Design Lab at Jefferson University in Philadelphia, takes us inside the practice and mindset required to perform under extraordinary pressure. He offers on-the-ground business insights we can all learn from, as he looks toward the future and reflects on a possible second wave of infections and the faulty incentives in the medical system. Interviewed by editor Bob Safian. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hospitals are facing overwhelming challenges they weren’t equipped for – and in many cases, they’re now innovating their way toward solutions. Today we're talking with Dr. David Skorton, CEO of the AAMC, the Association of American Medical Colleges. David isn’t a founder or an entrepreneur but he has a bird’s eye view of what health institutions are grappling with, how they need to rethink the way they operate, and what all of us — in any kind of organization — can learn from this moment. Read a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.