In this moment, investor and financial educator, Codie Sanchez discusses the first steps in understanding the game of finance and deals. Codie says herself that she is no financial genius, however with her background as a journalist, she is able to right the ask right questions to the right people in order to get the right answers. Through this she was able to infiltrate the world of finance and saw behind the curtain. Codie realised there is no difference between a $100 million deal and a $100,000 deal, all were just slight larger steps up the ladder. To see behind the curtain, Codie believes there are 2 key skills people need to realise: firstly, learn how to do deals, which is not complex but only made to seem complicated through financial language. Secondly, understanding the importance of connecting with the right people, online or IRL who can give you all the information you need about the business you are entering. Finally, Codie believes that we never actually sell anyone anything or convince them to do anything, but instead you connect with what people are already truly feeling. Listen to the full episode here - https://g2ul0.app.link/gOvSMoV4XEb Watch the Episodes On Youtube - https://www.youtube.com/c/%20TheDiaryOfACEO/videos Codie: https://www.codiesanchez.com https://www.instagram.com/codiesanchez/ https://www.youtube.com/@CodieSanchezCT Learn more about your ad choices. Visit megaphone.fm/adchoices

If you enjoy hearing about the world of coffee, I recommend you check out my conversation with the founder of Pret, Julian Metcalfe, which you can find here: https://www.youtube.com/watch?v=uViyOJsc6O4 It’s the world’s most popular drink, with people drinking over 2 billion cups a day, but we still can’t agree on the most important facts about coffee. In this new episode Steven sits down with the world leading coffee expert, James Hoffmann. James won the World Barista Championship in 2007, is the co-founder of Square Mile Coffee Roasters and through his YouTube channel has become one of the leading figures in the world of coffee. He is also the author of ‘The World Atlas of Coffee’ and ‘How to Make the Best Coffee at Home’. In this conversation James and Steven discuss topics, such as: Where coffee really comes from How coffee is the world's most popular drug Why you can't tell how much caffeine is in your coffee How to get the maximum benefit from coffee How he went from not drinking coffee to an expert in 2 years Why coffee costs so much The best high street coffee you can buy How we are all addicted to coffee Why you get the coffee jitters What is the lethal level of coffee How caffeine is an insect repellent The history of coffee How coffee changed the world Why 1 cup of coffee will increase your life How he became the world’s best barista The best way to make coffee How to have a better cup of coffee Why coffee pods are rubbish His favourite coffee How he made his passion his life Why he became obsessed by coffee How he learned to communicate You can purchase James’ most recent book, ‘How to Make The Best Coffee at Home’, here: https://amzn.to/3SO1Xl1 Follow James: Instagram: https://bit.ly/3SOu0Rn Twitter: https://bit.ly/3ukOQOe Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices