It’s the 2000s and the diamond cartel is dead. Now, De Beers must adjust to its new status as the market leader rather than the monopoly. But the threats to its business aren’t going away.   Diamonds are losing their luster with the young, and Zimbabwe’s undermining the industry’s response to conflict diamonds. And most threatening of all, a wave of new start ups are out to disrupt De Beers by growing man-made diamonds.  Listen ad-free on Wondery+ here See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It’s December 2008, and two friends and fellow tech entrepreneurs, Garrett Camp and Travis Kalanick, can't get a taxi. Camp’s already obsessed with the idea of a service that summons a private driver with the push of a button, but now Kalanick gets the appeal. Together, they'll build Uber, and do whatever it takes to reign supreme.  Meanwhile, recent college grads John Zimmer and Logan Green channel their shared passion for the environment into the creation of a carpooling startup for long rides. But pretty quickly, they realize they need to service short trips, too, and Lyft is born. But in order to succeed, they have to convince people to jump in a car with a complete stranger. And, they’ll have to go up against Uber in a battle for ridesharing supremacy.  Listen ad-free on Wondery+ here See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.