It’s 1919 and Conrad Hilton is among the fortune seekers in the oil-boom town of Cisco, Texas. But when his plan to buy a bank unravels, he turns to hotels and finds himself heading down the rocky road to business success.

But as Hilton breaks ground and flirts with bankruptcy, over on the east coast, J.W. Marriott’s starting a business that’s destined to break into the big time not by selling beds, but by serving root beer.

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