In this fascinating episode of EYL, hosts Rashad Bilal and Troy Millings sit down with seasoned trademark attorney Rosezena Pierce to uncover the critical aspects of trademarking your business. Rosezena emphasizes the importance of securing your brand name legally before you pour your time, effort, and finances into building your business. Right from the start, Rosezena equates starting a business without a trademark to building a house on land you don't own—a recipe for disaster. She shares eye-opening stories from her decade-long career that illustrate the financial and emotional toll that can come from not taking this crucial step. Learn why simply having an LLC or a corporation is not enough for full ownership of your business name. Rosezena provides valuable insights into the different classes under trademark law and the nuances that can make or break your business. From understanding the complexities of what can be deemed confusingly similar, to the story of the original Burger King in Illinois that got boxed into a 20-mile radius because they didn't have federal registration, this video is packed with information you can't afford to miss. Rosezena also explains where and how to search for your desired business name to ensure it's free and clear for your use. She highly recommends hiring a skilled attorney for this process, as doing it yourself or relying on data transfer companies may lead to costly mistakes. The episode wraps up by revealing why federal trademark registration provides broader and more reliable protection, especially in today's internet-driven world. If you're an entrepreneur looking to build a legacy that outlives you, this episode is a must-watch! **Key Moments To Watch:** - [00:00:00-00:00:12] Why trademarking your business before launch is crucial - [00:01:09-00:01:27] Where to search for your desired business name - [00:02:10-00:03:01] Understanding the nuances of trademark law - [00:03:01-00:03:37] Cesar from Black Ink's trademark misunderstanding - [00:06:00-00:06:26] Difference between state and federal trademark registration - [00:08:26-00:10:02] The story of the original Burger King in Illinois **About EYL Media:** EYL (Earn Your Leisure) is a multimedia platform created by Rashad Bilal and Troy Millings. The platform's mission is to highlight entrepreneurs, educators, and business leaders who share their journeys and the actionable insights they've accumulated along the way. The EYL channel covers a diverse range of topics from financial literacy and personal development to entrepreneurial success and investment strategies. **Subscribe to EYL for more enlightening conversations with leaders and innovators who are reshaping the business landscape!** **Hashtags:** #EYL #EYLPodcast #Entrepreneurship #Trademark #BusinessTips #RashadBilal #TroyMillings #RosezenaPierce #BusinessLaw #LegalAdvice #Branding #BusinessStrategy #EarnYourLeisure #SmallBusiness #StartupTips #FederalTrademark #LLC #Corporation #BusinessName #EntrepreneurLife Elevate your business knowledge and ensure you’re on the right path by securing your brand name legally. Watch this episode and protect your business from the ground up. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Welcome back to another insightful episode of Market Mondays! In this session, your hosts Ian Dunlap, Rashad Bilal, and Troy Millings dive deep into critical investment strategies to weather economic storms, focusing particularly on recession-proof stocks and hedging techniques. **🟢 Key Highlights:** **1. Inflation Hedge and Gold Investment:** Rashad Bilal kicks off the discussion by asking about the importance of gold in portfolios during inflationary periods. Ian Dunlap answers by stressing the importance of investing in companies that "run the world" like Vanguard, Blackrock, Apple, and Microsoft over gold. According to Ian, the tech sector outperforms post-recession and offers a higher yield over time compared to gold. **2. Top Stocks for Recession:** Ian highlights his top stock picks—Microsoft, Apple, and Nvidia—stating they are designed to withstand market volatility and ensure portfolio stability. He also suggests that Bitcoin could be an interesting hedge as the dollar falls, particularly if Bitcoin drops below 40. **3. Alternative Stock Picks:** For those who prefer to look beyond tech, Troy Millings offers additional suggestions. He recommends Costco for its necessity products, Eli Lilly for healthcare, and Procter & Gamble for their stable, long-term performance. **4. Market Predictions and Strategies:** Will the Nasdaq see another pullback? Ian predicts a medium pullback in September, creating a buying opportunity, followed by a bullish trend. He underlines the importance of understanding market cycles and staying prepared for any sudden changes. **5. Diversification Debate:** Ian also discusses the concept of diversification in tech-heavy portfolios, pointing out that owning ETFs like VOO or VTI, which are tech-weighted, may not be as diversified as one might think. Don't miss out on this rich conversation filled with actionable insights and strategies to fortify your investments against economic downturns. Whether you're a seasoned investor or new to the game, there's something here for everyone! **🔔 If you found this episode helpful, please LIKE, SHARE, and SUBSCRIBE for more financial insights every week! 🔔** **Chapters:** 0:00 - Intro 0:13 - Gold as a Hedge Against Inflation 2:19 - Alternative Hedges: Bitcoin and Key Stocks 2:35 - Top Three Recession-Proof Stocks 6:13 - Nasdaq Predictions for Q4 7:10 - Market Sentiment and Final Thoughts **#MarketMondays #StockMarket #RecessionInvesting #Gold vsBitcoin #TopStocks #FinancialFreedom #InvestmentStrategies #EconomicOutlook** Tune in next week for more market insights and financial strategies with your favorite hosts. See you on Market Mondays! --- Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy